Letter of the Week
-
Brainstorming is a divergent ideation technique in which participants deliberately separate idea generation from evaluation to maximize fluency (quantity and breadth of candidate ideas), typically under explicit process rules (for example, defer judgment, pursue quantity, welcome unusual ideas, combine/build on ideas). Evolution of brainstorming Origins: a codified group ideation procedure (1950s) Brainstorming entered the management
About the Archivist
This is a curated selection of letters that left a mark on the world, on someone’s life, or just in the margins of time.
Each is transcribed with care and respect for the medium that first carried it: the typewritten page.